Policy analysis to boost the adoption of alternative fuel vehicles in the Colombian market

The growing concerns about the climate change, the characteristics of the transport sector and its future trend, have made this sector be considered relevant in the policy analysis that promote the low carbon economy. The development of alternative fuel vehicles is one of these policies. However, although the diffusion of clean technologies has been studied for the academy community, and is receiving major attention of the governments, industries and stakeholders, both the adoption process of these technologies in developing countries and the effectiveness of the policies for boost the adoption in the market are low known. This research presents a conceptual approach that involves a design and use of a system dynamics simulation model based on. Simulations with two different policies: fiscal and communication were carried out. The results show that the communication policy is more effective than the fiscal policy when we try to impulse a model of low carbon private transport in the Colombian market.